STRATEGIC MARKETING AND COMMUNICATION PROJECT SPECIALIST

STRATEGIC MARKETING AND COMMUNICATION PROJECT SPECIALIST

Location: Florence, Italy

About Archea Associati:

Archea Associati is a multidisciplinary laboratory of Achitecture, blending innovation, collaboration, and research. We approach architecture with a holistic vision, incorporating cultural, artistic, and historical perspectives to create meaningful projects that resonate with their surroundings.

Position Overview:

We are seeking a Strategic Marketing and Communication Project Specialist to join our team. This individual will play a critical role in crafting compelling narratives for architectural concepts, enhancing their value through strategic marketing insights, and aligning each project with its target audience, territorial connections, and creative inspirations.

Key Responsibilities:

o Develop strategic communication frameworks to articulate the value and positioning of architectural concepts.
o Analyze and define the target audience and project positioning within the market.
o Highlight the relationship between projects and their cultural, historical, and territorial contexts.
o Create marketing and communication presentations using tools like InDesign, PowerPoint, Canva, and other design platforms.
o Collaborate with internal teams to translate creative and architectural inspiration into clear, compelling strategies and deliverables.
o Conduct research to draw connections between architectural design and broader artistic, historical, and cultural trends.
o Collaborate with architects and designers to ensure that visuals accurately reflect the design intent and technical details of projects.
o Work on a wide range of projects, from masterplans to architectural landscapes and industrial design, tailoring visuals to suit the scope and scale of each project.

Qualifications:

o Education with a strong foundation in artistic, historical, and cultural studies.
o 1-3 years of experience in strategic marketing and/or communication roles within the context of product development, preferably in design, architecture, or related industries.
o Proficiency in tools such as InDesign, PowerPoint, Canva, and similar platforms for crafting high-quality presentations.
o Fluency in English is mandatory; knowledge of French, Russian, Chinese or Arabic is considered a plus.
o Strong storytelling skills, with the ability to convey complex concepts in an accessible and engaging manner.
o A creative mindset with excellent analytical abilities to identify strategic opportunities and align them with the project’s vision.

Soft Skills:

o Passion for architecture, design, art and culture.
o Strong interpersonal and communication skills to work effectivelyin a multidisciplinary environment.
o Attention to detail and an ability to manage multiple projects under tight deadlines.
o Proactive and collaborative approach to problem-solving and teamwork.

What We Offer:

o A dynamic and inspiring work environment within one of the leading architectural studios.
o Opportunities to work on unique projects that combine creativity, culture, and strategy.
o A chance to contribute to the narrative and positioning of groundbreaking architectural designs on a global scale.

If you are excited about blending marketing strategy with architectural storytelling and thrive in a culturally rich, innovative setting, we would love to hear from you!
To apply, please send your CV, portfolio and a cover letter to cv@archea.it.
Please, specify the title of the role to which you are applying